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ComeOn Group to Relocate its Sportsbook Hub to a New Central Location in Graz, Austria

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ComeOn Group to Relocate its Sportsbook Hub to a New Central Location in Graz, Austria
ComeOn Group, a prominent iGaming operator, has announced plans to move its sportsbook, technology, and risk management operations to a new, more centralized office space in Graz, Austria!

This strategic relocation marks a significant step in ComeOn Group’s roadmap to enhance its proprietary sportsbook platform and strengthen its presence in the sportsbook sector.

Currently located in Graz, the sportsbook and trading hub will shift to an upgraded office setting, providing a better foundation for expanding both the technology behind the sportsbook and the in-house trading capabilities. The new site will support an environment fostering innovation and collaboration among the group’s specialized teams, aligning with the company’s objective to refine its in-house sportsbook platform and deliver an enhanced experience for customers.

ComeOn Group operates a diverse portfolio of online gaming brands, such as getlucky.com, mobilebet.com, and pzbuk.pl. By relocating its hub, the company is underscoring its commitment to optimizing the sportsbook segment and expanding its tech-driven capabilities in line with evolving market demands. ComeOn’s investment in the division includes growing its in-house trading team and bolstering resources in technology and innovation—efforts that will support the company’s plans to double its sportsbook business over the next three years.


Juergen Reutter, CEO of ComeOn Group, emphasized the significance of the move, stating: “We are very excited about our new sportsbook engineering and trading hub in Graz. Sportsbook is a key driver of our growth plans ahead, and we are well on track with the strategic goal we have set to double our sportsbook business in the next three years. By investing in technology and our proprietary sportsbook platform, we are not only providing our customers with top-notch entertainment experiences but also ensuring that our employees have the tools and environment they need to innovate and excel. Our new office is not just a place to work; it's a hub for collaboration and growth, allowing us to better serve our customers.”

In addition to the sportsbook hub relocation, ComeOn Group has pursued several strategic initiatives in recent months. Earlier in October, the company expanded its partnership with Ada, a customer service technology provider, by integrating Ada’s AI Agent system into its operations. This addition enhances the group’s customer service experience, delivering faster, more effective support solutions across its gaming brands. Furthermore, in July, ComeOn Group broadened its virtual sports portfolio through a partnership with Highlight Games, enhancing its selection of virtual sports products and appealing to a wider audience with an expanded sports entertainment offering.

As ComeOn Group takes steps to centralize its sportsbook operations in Graz, the company continues to position itself as a leader in the iGaming and sportsbook industries, with an eye on innovation, operational efficiency, and customer satisfaction. This new phase represents an exciting milestone for ComeOn Group’s ambitious growth plans and underscores its commitment to delivering a best-in-class sportsbook experience.

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