FanDuel Teams Up with Carolina Panthers for North Carolina Sports Betting Launch!

This collaboration marks a significant move for both entities, aimed at not only capturing the excitement of sports enthusiasts across the state but also at creating innovative avenues for fan engagement.

The multi-year agreement between FanDuel and the Carolina Panthers designates FanDuel as the Official Sports Betting Partner of the NFL franchise. As part of this partnership, FanDuel will leverage the iconic Carolina Panthers team marks across various marketing channels, amplifying its presence and reach among sports aficionados.

Moreover, the collaboration extends beyond traditional marketing initiatives, with FanDuel and the Panthers teaming up to produce compelling digital and social media content. This content will offer fans unique insights, behind-the-scenes access, and exclusive experiences, further solidifying the bond between the team and its supporters.

In a move to celebrate this partnership, FanDuel's popular show, ‘Up & Adams’ with Kay Adams, will be broadcasting live from the iconic Bank of America Stadium on March 6th. The special episode will feature appearances by revered Panthers figures like Luke Kuechly, promising an engaging and entertaining experience for fans tuning in.

Mike Raffensperger, Chief Commercial Officer at FanDuel, expressed enthusiasm about the collaboration, highlighting the significance of bringing FanDuel's premier sports betting platform to North Carolina's passionate fanbase. Similarly, Kristi Coleman, President of the Carolina Panthers, underscored the excitement surrounding the partnership and its potential to enhance fan experiences during the upcoming season.

In anticipation of the mobile sports betting launch, individuals aged 21 and above in North Carolina can now pre-register on the FanDuel Sportsbook app. As an incentive, new customers who pre-register before March 10th will receive $100 in Bonus Bets upon the launch. Additionally, those who place their first wager of at least $5 starting from 12 pm ET on March 11th will unlock an additional $200 in Bonus Bets, further sweetening the deal for sports enthusiasts.

Beyond this partnership, FanDuel continues to expand its offerings and enhance its product portfolio. Recently, the company made headlines with the acquisition of BeyondPlay, a leading B2B iGaming technology firm. This strategic move underscores FanDuel's commitment to elevating its iGaming capabilities and providing customers with unparalleled gaming experiences.

As FanDuel prepares to embark on this exciting journey alongside the Carolina Panthers, sports fans in North Carolina can anticipate a thrilling season filled with innovative engagement opportunities and unparalleled sports betting experiences.