Fluminense Unveils Momentous Partnership with Superbet Amidst Glittering Celebration!

The festivities commenced with a vibrant celebration held at the iconic Laranjeiras headquarters, attended by a distinguished gathering of 400 guests, including esteemed former players of the club.

The event was a spectacle of grandeur, featuring captivating performances by renowned singer Ferrugem and a captivating parade showcasing the newly branded uniforms, symbolizing the onset of the exciting venture. Amidst the revelry, a poignant video presentation took the audience on a nostalgic journey through Fluminense's illustrious history, underscoring the significance of the momentous occasion.

Addressing the gathering, President Mário Bittencourt articulated the profound impact of the partnership, heralding it as a pivotal moment for the club. He remarked, "This is a very special night for us. A night in which a big brand in the world market bets on Fluminense." Bittencourt expressed gratitude for the unwavering support of Superbet, emphasizing their shared vision for the club's future success.

Echoing Bittencourt's sentiments, Alexandre Fonseca, CEO of Superbet in Brazil, lauded Fluminense's ethos of diligence and dedication, emphasizing the club's exemplary conduct both on and off the field. Fonseca expressed confidence in the partnership's prospects, citing Fluminense's strong organizational values as a cornerstone for mutual growth and success.

The partnership between Fluminense and Superbet encompasses a comprehensive collaboration, spanning both men's and women's football teams, and is slated to endure for three seasons, from 2024 to 2026. Anticipation is palpable as fans eagerly await the debut of the new branding on the team's uniforms, set to make its first appearance during the upcoming match against Colo-Colo at the iconic Maracanã Stadium.

In a strategic move to expand its presence in the Brazilian market, Superbet recently inked a partnership deal with Bragg Gaming, signaling its commitment to offering a diverse portfolio of titles to audiences across Brazil.