Stake Secures Official Betting Partnership with ITF for Davis Cup and Billie Jean King Cup!

This strategic alliance underscores Stake's commitment to expanding its presence in the sports betting landscape while adhering to the stringent regulations set forth by the ITF, in consultation with the International Tennis Integrity Agency, to uphold the integrity of the sport.

The culmination of this partnership follows an extensive period of due diligence by the ITF to ensure that Stake aligns with its rigorous standards for betting sponsorships. With the assurance of compliance, Stake has emerged as a trusted partner poised to enhance the fan experience and promote responsible betting practices within the tennis community.

This collaboration represents a pivotal moment in Stake's journey, adding to its ever-growing portfolio of partnerships with esteemed sports organizations. Notably, Stake's venture into football saw it assume the role of principal partner for Mumbai City FC in August 2022, a partnership that has since flourished. Similarly, Stake's involvement in cricket expanded as it partnered with the European Cricket Championship, solidifying its presence in the cricketing world with continued engagement in subsequent years.

In the high-octane world of Formula 1, Stake made waves by announcing its partnership with the prestigious racing series, resulting in the rebranding of Alfa Romeo as the Stake F1 Team at the onset of the year. Edward Craven, Co-Founder of Stake, expressed profound excitement about the partnership, envisioning an era of unprecedented success and innovation for the team in the seasons ahead.

The ITF, established over a century ago in 1913, remains steadfast in its mission to foster the long-term sustainability and growth of tennis globally. Facilitated in part by Sportradar, the ITF's trusted sports data partner and collaborator with the ATP Challenger Tour, the partnership with Stake underscores a shared commitment to advancing the sport and engaging fans worldwide.

Akhil Sarin, Chief Marketing Officer of Stake, echoed sentiments of enthusiasm and pride in becoming the official betting partner of the Davis Cup and Billie Jean King Cup. Recognizing the universal appeal of tennis and the passionate following of these esteemed competitions, Sarin emphasized Stake's dedication to fostering exciting initiatives throughout the tennis calendar and collaborating with the ITF to amplify the sport's reach to its vast international audience.

While Stake currently offers crypto betting services in select territories, its acceptance of fiat bets is currently limited to the UK. Nevertheless, this partnership signifies a significant step forward for Stake as it continues to innovate and expand its presence in the global sports betting arena.