Midnite Partners with The Sun to Relaunch Dream Team Fantasy Football with £60,000 Prize

This collaboration marks the return of the Dream Team leagues on the Midnite platform, allowing football fans to immerse themselves in the beloved Dream Team format and compete for substantial cash prizes, including a grand prize of up to £60,000 (approximately $80,726).

The Sun Dream Team league has long been a staple for fantasy football enthusiasts in the UK, attracting millions of fans who enjoy creating their ideal squads and competing throughout the football season. With Midnite now on board as the official partner, the league will benefit from enhanced visibility and innovative engagement opportunities. Midnite’s branding will be prominently featured across the Dream Team league, and the operator will run targeted advertising campaigns on The Sun’s website, especially within the Dream Team section. These ads will highlight exclusive betting offers, further enriching the user experience.

In addition to the fantasy competition itself, participants will gain access to real-time updates and expert analysis through The Sun Sport’s news coverage. This support will help players make more informed decisions about their squads, as injury news, player form, and tactical changes can all influence weekly performance in the league. The integration of live news updates into the fantasy experience emphasizes the partnership’s commitment to providing an immersive and interactive platform for football fans.

Owen Griffiths, The Sun Commercial Revenue Director, expressed enthusiasm about the partnership ahead of the 2025/26 football season: “We’re delighted to partner with Midnite and offer fans the ultimate cash reward and an alternative way to interact with their favourite players in the biggest football league in the world. The Sun Dream Team is an important part of our identity, and this collaboration will enable fans to fully utilise all we have to offer, while also providing Midnite a new audience to strengthen its position as a disruptor brand in the market.”

From Midnite’s perspective, the partnership is a significant milestone. Ryan Murton, Midnite VP of Commercial, highlighted the importance of the deal: “We are incredibly proud to partner with The Sun for Dream Team. The competition is a true institution in fantasy football, with a long history of engaging millions of fans. As a challenger brand, this partnership is a testament to our commitment to disrupting the market. We look forward to delivering a truly best-in-class fantasy experience, blending The Sun's heritage with our cutting-edge, proprietary technology for a new generation of players.”

This deal follows Midnite’s recent partnership with Playzia, which brought the Love Island games to its platform, indicating a strategic move by the operator to incorporate pop culture IPs and broaden its appeal. While Dream Team leagues traditionally attract users who are already familiar with sports betting, Midnite’s collaboration with The Sun signals a clear ambition to diversify its player base by tapping into a wider audience of football fans and fantasy gamers.

For those unfamiliar, The Sun Dream Team covers a range of football competitions, including the Premier League, FA Cup, League Cup, Champions League, and Europa League. Players earn points for a variety of achievements such as goals, assists, clean sheets, and time spent on the pitch (over 60 minutes). Unique to the league, The Sun’s journalists can award bonus points through Player Performance Marks (PPM), adding an extra layer of excitement and expert insight.

Overall, the Midnite and The Sun partnership revitalizes the Dream Team league with fresh energy and substantial cash incentives, making it an enticing proposition for both seasoned fantasy football players and newcomers eager to test their football knowledge and management skills. The fusion of trusted football journalism with cutting-edge technology promises a dynamic and engaging fantasy football season ahead.