Oddin.gg and Dafabet Partner to Elevate Esports Betting!
Last update: 17 July, 2024
This collaboration will see Oddin.gg’s comprehensive suite of esports products integrated into Dafabet’s platform, significantly enhancing the betting experience for users.
Dafabet will incorporate Oddin.gg’s advanced odds feed, which includes fast betting content for a variety of popular games. This will cover eFootball, eBasketball, and eCricket, as well as a unique 1-on-1 format for Counter Strike 2, and both male and female versions of a table tennis betting product. The integration will enable Dafabet to expand its esports markets, providing a broader range of options to users across multiple platforms, including desktop, Android, and iOS.
James Barnfather, Dafabet's Head of Sports, expressed his enthusiasm about the partnership, stating: “With the esports industry skyrocketing, a trend we’ve already observed in our sportsbook, we recognised the need to supercharge our offerings to match market demand. Choosing Oddin.gg was an easy choice due to their unparalleled expertise and ideal product suite for our needs.”
Marek Suchar, Oddin.gg's Managing Director and Co-Founder, also commented on the collaboration: “We feel honoured to bring the most engaging esports betting experience to all Dafabet's clients globally. Dafabet is also renowned for its commitment to responsible gaming and integrity which is in line with our long-term vision for the esports industry.”
This partnership is part of Dafabet's broader strategy to enhance its market presence and expand its offerings. It follows Dafabet's multi-year agreement with Worcestershire County Cricket Club, where Dafabet became the headline sponsor of the club’s live-streaming service, which has attracted nearly 14 million views globally over the past two years.
Dafabet has a history of partnerships with several prominent sports clubs, including AFC Bournemouth, Norwich City, and Leicester City FC, and has served as the Official Betting Partner for the Cricket West Indies Series. Additionally, in June 2024, Dafabet collaborated with Betsson to provide enhanced odds and statistics across Betsson’s platforms worldwide.
Oddin.gg has been actively expanding its influence in the esports betting market. In February, Oddin.gg joined the International Betting Integrity Association (IBIA) to promote fair and transparent betting practices. Furthermore, in May, Oddin.gg expanded its content agreement with Betby, introducing a new eSimulator feature that has been well-received.
Through this partnership, both Oddin.gg and Dafabet are poised to set new standards in the esports betting industry, offering a dynamic and responsible gaming experience to a global audience.